
Business Director, Creative Hotshop, Central London, £100k Advertising
United Kingdom
About this job: | Are you being set up for success?
What’s the Creative Agency like for the Business Director? While the cold wind of austerity is blowing through some of the big networks and bringing in its wake pay freezes and icing up of promotions, this independent hotshop is sitting pretty! It is a small agency, of about fifty people, enjoying big success. The agency opened its doors in London to a groundswell of excitement and has kept up the momentum. They are the A-listers of the creative world and key talent in the industry would give their eye teeth for the chance to work here. Their reputation for sensational creative has catapulted them into the limelight and onto some very tasty pitch lists beating the larger agencies and producing some dazzling work. It’s not just the quirky or niche clients that chase after this agency’s services but the larger advertisers also want to know what the agency can do to revitalise their brands. They have flexed their creative muscles to produce distinctive advertising that cuts through the drear produced by the more cautious players. They know that a high production value cannot rescue a dull idea. The bigger agencies that battened down the hatches have lost momentum and have woken up to find that this exciting hotshop has stolen the march on them and left them behind in the doldrums. In today’s world it is about being daring, fleet of foot and having the confidence to turn down business that doesn’t fit the agency culture. Procurement – led clients who “know the price of everything and the value of nothing” can beat the bigger agencies into submission but not this one. This gem of an agency is romping up the league tables and on the cusp of producing some agency-defining campaigns. The proof is in the pudding: this is one of the few agencies that is weighted 60:40 in favour of the Creative Department.
The Business Director role The agency tends to cherry pick their accounts and looks for an interesting business issue that needs solving. They are prepared to dig around among the weeds in order to get a good story. The pitching merry-go-round has slowed down this year as more clients take work in-house. This canny agency has been left unscathed. They have always been clever about their pitching and take a back door approach rather than punching it out against the other agencies in a central arena. As a result, they have converted a lot of new business and are enjoying good growth. The agency is seeking a heavyweight Business Director who has had to prove themselves and is used to acting as a marketing expert and consultant to senior clients. This is much more than shepherding the client and managing resources. The agency is seeking someone who is really used to doing their own thinking rather than just cooking things up with the Planner and hiding behind the skirts of Creative. The Business Director will be taking the strategic and creative lead on a portfolio of exciting accounts reporting into the Managing Partners and managing a fantastic team who are used to having an opinion and their voice heard. This is a great opportunity for a Business Director with drive, enthusiasm, intelligence and creative thinking who enjoys employing all the marketing touchpoints to include TV, OOH, digital and social media. The agency is looking to meet a Business Director with charisma and personality – a natural born leader – able to rally the internal and client teams and ultimately get brilliant stuff done making themselves famous in turn.
Highlights of the Business Director role:
Desirable Experience for the Business Director role:
Why apply for this Business Director role? The Business Director will be joining an innovative agency that has attracted like-minded talented professionals in a climate that allows the Business Director to flourish. This is a highly exciting role offering plenty of creative opportunity – you are about to produce the work of a lifetime. We can only accept job applications from candidates who meet the essential selection criteria above and have current Right to Work in the UK. To apply for this fantastic Business Director role click on the email address and send your CV to Catherine@spectrum360.co.uk |
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Job Title : | Business Director |
Sector: | Advertising |
Salary: | £100K |
Salary Range: | over £100k |
Location: | London, Soho |
Reference: | CL1858 |
Email: | catherine@spectrum360.co.uk |